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Jonathan Horowitz. Your Land / My Land: Election ’12

Jonathan Horowitz. Your Land / My Land: Election ’12
© Photography: Andrea Grambow + Joscha Kirchknopf, Berlin

Jonathan Horowitz. Your Land / My Land: Election ’12
© Photography: Simon Schmid / NL, Bern

Jonathan Horowitz. Your Land / My Land: Election ’12
© Photography: Simon Schmid / NL, Bern

Editor:
Jonathan Horowitz, New York

Design:
Laurenz Brunner, Berlin / Zürich; Geoff Han, New York, in collaboration with Fabian Harb and Malin Gewinner, Berlin

Printing:
DZA Druckerei zu Altenburg GmbH, Altenburg

Publisher:
Gavin Brown’s enterprise, New York

ISBN:
978-1-93892-269-5

An interactive installation that Jonathan Horowitz exhibited in seven cities during the 2012 United States presidential election campaign is vividly documented in this thick paperback. The museum rooms were divided into two by a blue and a red carpet ─ the colours of the Democratic and Republican parties ─ and computers ran a website with a blog showing several news feeds from each of the two parties in real time on red and blue halves of the screen, inviting comments by the visitors. The book directly follows the design of the blog, with the Democratic channel on the left on blue pages and the Republican one on the right on red pages. All of the typography is executed very precisely. The streams of picture and text flow down to (and over) the page edge and continue on the next corresponding page, creating a sense of ‘scrolling’. The fleeting documentation of the blog is thus convincingly translated into book form and made accessible for future reading. Ten inserts in the book feature exhibition views and essays.

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